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Jessica Frumkin Interview  -  October 15, 2008, 4:30 PM Conversations on HPT Webcast

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Dr. Jessica Frumkin
Instructional Technology Program
Wayne State University

Jessica Frumkin is a Ph.D. in the Instructional Technology program at Wayne State University. She has a M.Ed. in Instructional Technology and B.A. in Interactive Multimedia. Her research consists of motivation in workplace, including incentive systems and leadership. She has presented at conferences on the topic on motivation and instructional design. She is the principal in the organization Insparked (


[Dr. John Wedman]

Dr. John Wedman
Director, School of Information Science & Learning Technologies
University of Missouri-Columbia

[ Elliott McClelland]

Elliott McClelland
Communication Specialist
School of Information Science and Learning Technologies


Rewards, positive reinforcement, and incentive systems are often used interchangeable to describe a motivational intervention. However, each of these terms refer to three separate and distinct methods of motivating a population in order to achieve a goal. To ensure that an organization's success, it is necessary to understand each possible motivational intervention and which will provide the best results in a particular circumstance. This chapter provides clear definitions for rewards positive reinforcement, and incentive systems, supported by real-world examples. Evidence from research and incentive design is explained.

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